Apple uses Shortt and Epic’s Tahoe video to launch iPad mini
We were honored when Apple contacted us in July with the hopes of using our Tahoe time lapse in their upcoming, top-secret product launch. Three months later, that top-secret product turned out to be the new iPad mini.
Apple used the video to demonstrate the quality of retina screen technology during its keynote address and in their official product video on their website. Since its launch in December 2011, the 2 min Tahoe time-lapse has been viewed over 250k times and was selected as a Vimeo Staff Pick.
Watch the original TAHOE video here.
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Shortt and Epic on the cover of Huffington Post Canada
Shortt and Epic’s work for the Dogwood Initiative garnered significant attention from local and national media, including the front page of Huffington Post Canada.
The 2 minute video, titled ‘*This is not an Enbridge animation‘, made waves by highlighting Enbridge’s omission of islands in the Douglas Cannel – the proposed tanker route for the Northern Gateway.
The video uses stunning time lapse video to show the actual locations of the proposed pipeline. “The idea was to show the reality of what’s at risk while deconstructing Enbridge’s misleading approach” said Shortt and Epic Owner, Dave Shortt.
Since its launch in August, the video has been viewed by over 60k people, resulted in 5000 new petition signatures, earned a Merit through the Lotus awards and won People’s Choice award at the Paws and Claws Film Festival.
See the full Huffington Post article here.